Alice E. Marwick

Alice E. Marwick

Assistant Professor

Department of Communication

University of North Carolina at Chapel Hill


Title of Keynote

Disinformation in Context: Understanding Qualitative Approaches to Social Media Manipulation



Alice E. Marwick (PhD, New York University) is an Assistant Professor in the Department of Communication at the University of North Carolina at Chapel Hill and Faculty Advisor to the Media Manipulation Initiative at the Data & Society Research Institute. She researches the social, political, and cultural implications of popular social media technologies. In 2017, she co-authored Media Manipulation and Disinformation Online, a flagship report examining far-right online subcultures’ use of social media to spread disinformation, for which she was named one of 2017’s Global Thinkers by Foreign Policy magazine. She is the author of Status Update: Celebrity, Publicity and Branding in the Social Media Age (Yale 2013), an ethnographic study of the San Francisco tech scene which examines how people seek social status through online visibility, and co-editor of The Sage Handbook of Social Media (Sage 2017). Her current book project, The Private is Political, examines how the networked nature of online privacy and visibility disproportionately impacts marginalized individuals in terms of gender, race, and socio-economic status.




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